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Revenue Growth in 6 Months

Home Service Paid Media

Professional window cleaning and exterior washing brand serving Lake County. They had strong local awareness but needed to turn inquiries into booked jobs and scale acquisition predictably.

Revenue Growth in 6 Months
Client
Whirly Wash
Category
Digital Marketing Analytics & Web Development
Work Period
January 2025 – March 2025
Industry
Home Services

The Challenge

Whirly Wash had an outdated web presence and no structured approach to paid or organic search. Despite offering competitive services, they were invisible in local search results and had no reliable channel for generating new leads.

Our Strategy

  • Website Development: Built a clean, conversion-focused site with clear service pages, strong calls to action, and mobile-first structure designed to turn visitors into leads.
  • SEO & Keyword Optimization: Conducted a full keyword audit targeting high-intent local search terms. Restructured page content and metadata to improve organic ranking across their service area.
  • Google Ads Campaigns: Launched and managed search campaigns targeting service-area keywords with high purchase intent. Continuously refined match types, negatives, and ad copy to improve efficiency.
  • Analytics Setup: Implemented full tracking infrastructure including conversion events, call tracking, and campaign attribution so every dollar of spend could be tied to an outcome.

The Results

  • 2.7x return on ad spend within the first 60 days
  • 2x increase in inbound leads compared to the prior period
  • Significant improvement in local search visibility across target keywords
  • Fully attributable lead pipeline established for the first time